Archive for 'marketing to caregivers'

I couldn't possibly say it better myself….

Posted 08 January 2009 | By Val | Categories: Marketing Elder Care, home care sales, marketing adult day care, marketing assisted living, marketing home care, marketing reverse mortgages, marketing senior services, marketing to baby boomers, marketing to caregivers | No Comments

I found Drew McLellan this morning as I was browsing blog topics….my hope is that you might subscribe to his wisdom too.

Below is a snipit from one of his posts in the last day or so…. and nothing could be truer…and this is why you need to be on our webinar January 15th.

Here’s the registration link for the webinar (but please read on):

https://www2.gotomeeting.com/register/866197900

“Here’s a startling statistic. Nearly 70% of business lost in America is lost due to post-sales apathy.

Amazing isn’t it? We spend all this time and effort luring them to our business. We seduce them on the sales floor. We listen attentively to their problem and help them find a solution. We gave them a fair price. We smile and wave as they leave.

And then, we ignore them.

There is no hotter prospect than your current client. They know you. They liked you enough to try you once. Hopefully, they had a reasonable or even good experience the first go around. So why aren’t you talking to them? Why aren’t you telling them more about you? Why aren’t you trying to learn more about them?

The answer — the hunt is more fun than the maintenance. Most salespeople and entrepreneurs love the thrill of the chase. The win is sweeter. But, let’s be practical. The win is also more expensive and longer in coming.

If you don’t have a customer retention program – one that turns your clients into raving fans…you need one. Make it simple, easy to implement and something you will actually do. Consistently. Start on it today. It’s that important.”

Here’s the link to Drew’s Blogand this post in particular:

http://www.mpdailyfix.com/2009/01/dance_with_the_one_that_brough.html

Thanks for reading- this is important stuff!

Valerie

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Elder Care Marketers and Senior Service Marketers- The countdown has begun!

Posted 06 January 2009 | By Val | Categories: KeyWords, Marketing Elder Care, SEO, Web 2.0, home care sales, marketing adult day care, marketing assisted living, marketing home care, marketing reverse mortgages, marketing senior services, marketing to baby boomers, marketing to caregivers, social media | No Comments

From Valerie-

For all serious elder care marketers, home care marketers, assisted living marketers, adult day care marketers, elder law attorneys, reverse mortgage specialists, financial advisors serving seniors, durable medical equipment providers, and anyone else who seriously serves the senior market!!!……

SERIOUSLY:
 
Is this going to be THE year that you
finally get it all together… and “tune up” your
marketing program so that your business achieves it’s full potential?
 
Or is this going to be ANOTHER year of accepting
the same old mediocre results that you
get from your current marketing efforts…..

If you’re starting to realize that the economy isn’t
going to be getting better tomorrow… that you’re
going to have to hustle over the next year… and
that it’s time to employ the best marketing plan that you
can, then I want you to seriously consider
joining this LTCSocialMedia2.0 webinar that’s open for registration now.
 
Beginners and web savvy marketers of elder care and senior services should be on this webinar.
 
Honestly, this is the most powerful program of its
type available for elder care and senior service providers.
It will help you at least DOUBLE you’re your leads
over the next 90 days.
 
It’s priced so low that anyone can afford to take
advantage of it. In fact, you can do it all yourself…..
 
So is this going to be the year that you step up,
learn new skills for online success, reach your potential, 
and achieve the results you want?
 
Or is it going to be another in a string of years
that result in average results?
 
I’m serious.
 
Join me in this program.
 
It will change your business the way you want to
change… for the long-term.
 
Here’s the link.
Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/866197900
LTCSocialMark2.0 (TM)
Social Internet Marketing for Elder Care and Senior Service Providers
The Ultimate Social Web Marketing Program Designed Specifically for Elder Care and Senior Service Providers
On this webinar you will learn all of the websites, blogs, bookmarking sites, article sites and more that are a MUST have for 2009 and beyond.  (And how it all works together!)
This webinar applies to the beginner and the experienced web- savvy marketer
Over 100 people signed up for this webinar on the 1st DAY we announced it.

Seating is limited. Get your spot reserved now.
It costs you nothing but your time.

See you inside…
Valerie
 
Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/866197900
SocialMark2.0- Social Media Guide for Elder Care and Senior Service Providers
Date: Thursday, January 15, 2009
 
Time:
12:30 PM – 1:30 PM CST
(ADJUST FOR YOUR TIME ZONE)

After registering you will receive a confirmation email containing information about joining the Webinar.
Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/866197900

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